Modern Manners & Etiquette Expert

I help executives

  • speak with confidence.

  • polish professional presence.

  • navigate social situations.

  • strengthen business relationships.

  • master dining etiquette.

Modern Manners & Etiquette Expert

I help executives

  • speak with confidence.

  • polish professional presence.

  • navigate social situations.

  • strengthen business relationships.

  • master dining etiquette.

    • Cowboy Hat Etiquette: Traditions, Rules, and Modern Style
      Cowboy hats are a fashion statement, and knowing how to wear them properly is an important social gesture. While cowboy…
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    • Can I Wear White After Labor Day? An Etiquette Perspective 
      At one time, for both fashion and comfort, it was considered unwise to wear white after Labor Day, as it…
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    • Girls Guide to Traveling Together This Fall: Etiquette Tips
      Fall is the perfect time for a girlfriend’s getaway—whether it’s a road trip to see the leaves change or just…
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    • Texting Etiquette: What Gen Z Wishes You Knew
      Texting and technology is a hot topic for Gen Z. There is a lot these digital natives want their parents…
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    • Transitioning Back to School for Grown-Ups and Children
      August is knocking on the door, and stores are filled with “Back to School” supplies. Happy feelings are sure to…
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    • Fun in the Sun Etiquette and What to Pack in Your Beach Bag
      Your beachbag should be practical and useful for a day in the sun and sand. A thoughtfully curated beach bag…
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    Diane Gottsman

    Diane Gottsman is a national etiquette expert and modern manners professional, sought out industry leader, television personality, accomplished speaker, Huffington Post blogger, author, and the owner of The Protocol School of Texas, a company specializing in executive leadership and etiquette training.

    Diane is routinely quoted in national and international media including The New York Times, The BBC, CNN, Bloomberg Business Week, Kiplinger, Huffington Post Canada, U.S. News and World Report, and Forbes. She is the resident etiquette expert for two popular morning talk shows, SA Living and Good Day Austin. She has been seen on The TODAY Show, HLN Headline News, WGN Chicago, and CBS Sunday Morning.

    Her clients range from university students to Fortune 500 companies and her workshops cover topics ranging from tattoos in the workplace to technology at the dinner table and the proper use of social media.